What a year this has been! Full of surprises, challenges, many (perhaps too many) learning opportunities… and yet, we’ve done some of our most impactful work this year. It has been a year full of uncertainty and despair, yet we’ve been able to offer certainty and hope to our farmers. It has been a year of a few losses driven by unfortunate events and a few painful changes… yet, we feel so much clearer about our path for the future, and are even more convinced on our ability to make a difference. It has been the year of social distancing… yet we feel more connected to each of you than ever before! - to the extent we’ve secretly started calling you our Ethos family.
As we began working on our Holiday Blend for this year… we wanted to do something extra (truly extra) special - that could help embody our immense, deep gratitude for each of you this year. It is not an understatement when we say Ethos exists only thanks to you - our High-Impact coffees are now 80% supported by our online customers and subscribers! With this in mind, we began by sourcing a coffee that would only be featured on this blend - a women-farmed, Organic, Direct-Trade Honey-processed Bourbon from Copán, Honduras… and combined it with two of our most special, most impactful single-origins we currently have: Poaquil Natural and Umoja (Washed Bourbon). And, as some of you may have already noticed… we also combined all main coffee processing methods (washed, honey natural) into this intoxicatingly aromatic, well-balanced, sweet cup featuring fruit-forward notes that contrast nicely with strong earthy, subtly spiced undertones.
We hope you love it… and we hope you can taste our intense joy and gratitude for getting to still be here, in this journey…. Brewing Greatness in the world with you!
Gracias familia!
Jolian & Lisbeth
PS. We’re adding a little surprise to every online order that includes Red Swan this and next month (and I’m dying to tell you… but I think you’ll be happier to just see it when you open your box!). We hope you love it, we hope it makes your Holidays a little more special this year, and above all - we hope we’re able to show our gratitude for all the love and support you’ve shown us this year! YOU are truly awesome, family!