honduras

🍂 Fall in love with the new El Paraiso! 🍯

We are bringing our impact to the next level this Fall, with a sweet nano-lot from El Paraiso, Honduras! This Honey-process coffee will make you fall in love with its delicate, rich aromatics that invite you to dive into a sweet cup that features notes of ripe figs and brown sugar molasses, elegantly balanced with a subtle tartaric acidity, reminiscent of green apples. It truly is the perfect coffee to welcome the Fall/Winter season! We have particularly enjoyed it as a hot brew on pour-overs and French Press, and as an amazingly sweet and smooth Cold Brew on the rocks (yes, it’s still quite warm down here in Florida!)

The story on how we got to source this coffee for our Ethos family began with a call for help 3 years ago… when Ruben and Maria (your coffee farmers!) reached out through our social media channels, as they had heard about us, and our mission to champion life-changing prices for small farmers… we mentioned that we have loved Honey processed coffees from Honduras in the past, and buy only high-scoring coffees (86+) for our Ethos family - so we set this as the goal. With admirable perseverance, unmatched hard work, and some help and advice along the way, just 3 years later, this tiny 5-person, family-run farm got to export their high-scoring coffee directly to the USA for the very first time this year… all of which was grown using Organic practices, and meticulously fermented and dried as a Honey, exclusively for our Ethos family (who paid them 3 times the current “Fair Trade” price for it! 🙌). Today, we are overjoyed, proud, and beyond grateful for this amazing privilege to make one more small farmer family’s dream come true… we hope you’ll love it, and look forward to continue Brewing Greatness in the world with you!

💛 Jolian & Lisbeth

P.S. Deeply grateful to everyone who bought tickets for our Tasting Experience, which starts this Friday! We promise we’ll do another set of dates in the Spring -if and only if - we get rave reviews from everyone this time!

🎉 "PACHECO" - our newest High-Impact Honey! 🇭🇳

Our newest High-Impact coffee from Honduras is now available as a single-origin! And - thanks to your valuable advice on the name, it is called “Pacheco” - as it comes from the town of Pacheco in La Paz, Honduras. It is our newest high-impact partnership through our collaboration with Chad and Christie of Mtn2Sea Ministries, and the more we have gotten to know them, the more inspired and in awe we are of their calling to make a difference… Chad is currently in Honduras right now, doing a lot of the groundwork to amplify the impact that coffee can have in this community, and we truly can’t wait to see the transformation (we have plans to join him next year). This coffee is incredibly sweet, balanced, and full-bodied that offers a kaleidoscope of flavor gems to savor in every cup. A truly special collaboration with people who deeply share our desire to be the difference, and one which we hope to be able to support for many years, and change many lives in Honduras!

This Summer, you can also look forward to the launch of the 2022 Ethereal Summer Blend (late May), the new seasonal “Sunrise” herbal tea (a refreshing blend of lemongrass, rose hips and other botanicals), and more videos on coffee methods on our Facebook and IG @ethosroasters. Plus, we’ll be back next month with our 2022 “RE:” technical summer series with an Iced Coffee deep-dive, a fun historical piece and… anything else we haven’t covered but you’d like to know more about? (all our past technical series begin with “RE:” so you can easily search for them in our blog archives).

If you’re getting back to traveling more this year, we hope you’ll bring some Ethos with you in your adventures… if you do, please tag us on your stories (@ethosroasters), so we can share with our Ethos family! We can’t wait to see all the places you’ll go, and the coffees you’ll choose to go with you!

Always looking forward to roasting for you, and always deeply grateful to begin each day Brewing Greatness in the world with you!

💛 Jolian & Lisbeth

'TIS THE SEASON

I'm a few days late on our monthly blog post (my apologies)... yet it is for good reason - we've been really busy roasting and preparing for our debut at the Tampa Holiday Gift Market, as the winner of this year's Young Entrepreneurship Program! We have FOUR awesome new Fair-Trade Organic coffees joining our lineup for this event - Damas de San Ignacio (a women-grown coffee from Peru), Copan (Honduras), Chiapas (Mexico), and La Cumbre (Colombia), and which will be added to our online store shortly after the event (Nov 9-12). If you're near the Tampa Bay area, please come meet the team! (we'll have special freebies/offers for regular customers, so please let us know who you are!)

We're so excited about this Holiday season! It is our first one at The Roastery, and we really want to make it special for you, our customers - the ones who make everything possible! So... please mark your calendars for:

* Our first-ever THANKSGIVING FRIDAY @ The Roastery | Friday Nov 24, 9 am - 12 pm  |  Free tours and free coffee all morning - our way to say THANK YOU to all our customers for your support (we're not planning to have roasted beans for sale that day, as we'd like to focus on saying thanks and giving back, but if you're making a special trip to Lakeland and would like us to roast something for you, of course we can make it happen!)

* Our new Artisan Dripper Launch! | A ceramic dripper handmade by Guatemalan women artisans that will take your pour-overs to the next level... a very limited edition will be launching online December 1st! (Please check our FB and IG for preview pics!)

* Friday Coffee Tastings | Every Friday in December, 5-7 pm | Come relax and enjoy with us the coffees we've roasted that week, along with a beautiful view of Lake Beulah! 

We're also open to your suggestions on other events you'd like us to have! Please connect with us in social media and let us know!

Always grateful for the opportunity to be your roaster,

- Lisbeth